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Here’s how Google’s Mobilegeddon is hitting SMBs - VentureBeat

Here’s how Google’s Mobilegeddon is hitting SMBs - VentureBeat | The MarTech Digest | Scoop.it

From MarTech 101 to Advanced Techniques, iNeoMarketing has you covered. Contact us.

Marteq's insight:

Your SERP position is a function of what you do vs. what others do, and really that's the only thing you can attempt to control. So know thy competitors, and execute on all things SEO.

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Is Your Site Mobile-Friendly? - FierceCMO

Is Your Site Mobile-Friendly? - FierceCMO | The MarTech Digest | Scoop.it

The best way to determine if your site passes Google's mobile-friendly litmus test is to head over to Google's Mobile Friendly Test. A page is eligible for the "mobile-friendly" label if it meets the following criteria as detected by Googlebot:

  • Avoid software that is not common on mobile devices, like Flash
  • Uses text that is readable without zooming
  • Sizes content to the screen so users don't have to scroll horizontally or zoom
  • Places links far enough apart so that the correct one can be easily tapped


Alternatively, you can use sites like mobiletest.me to ensure your site works properly across various types of mobile devices. But don't worry about that too much since only smartphones—not tablets—will be impacted. Also note that desktop rankings are not affected by this update.

Marteq's insight:

Don't panic if you come up not mobile friendly. You've got time (not a lot, but a few weeks of so) to fix the issues. And remember that relevant content is still the #1 must-have for your SERP.

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