Eight ways to double lead volume from your blog | @HeinzMarketing | The MarTech Digest | Scoop.it

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[H]ere are a few tactics to increase lead production significantly with the same volume of content.

1. Integrate offers as text links right into the copy

2. Add offers to the sidebar
3. Add italicized offers at the bottom
4. Add integrated ad links custom to the content towards the bottom
5. Measure which topics get the most traffic and conversions, and increase your volume of that type of content
6. Repurpose past blog posts into best practice guides
7. Google+ authorship
8. Use InboundWriter or similar to optimize posts as you write them