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The 10 Types of Content That Work Best for SEO - Moz

The 10 Types of Content That Work Best for SEO - Moz | The MarTech Digest | Scoop.it
After analyzing hundreds of SERPs, Rand has identified and classified the 10 distinct content types that work best for SEO. In this Whiteboard Friday, he explains those types and how to use them effectively in your content marketing strategy.
Marteq's insight:

Just in time for your planning. Use this as your screen skin.

 

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The 8 Most Common Content Optimization Mistakes We Saw In 2014 - Marketing Land

The 8 Most Common Content Optimization Mistakes We Saw In 2014 - Marketing Land | The MarTech Digest | Scoop.it

Digest...


In an effort to minimize the number of marketers making common SEO mistakes, I want to share the eight most common content optimization mistakes we saw this year:

1. Duplicate Content

2. Bad Backlinks

3. Keyword Cannibalization & Over Optimization

4. Image Optimization

6.Low-Quality, Poor Content

7. Keyword Misfocus

8. Indexability Issues

 

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Marteq's insight:

For details, please click through. All preventable, and as a manager, you'll want to keep an eye on all eight areas to prevent occurrence.

AlphaGraphics Cary | CRO Study Design, Printing, and Logistics's curator insight, December 16, 2014 6:56 PM

Love this list of content mistakes in 2014