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Build Your Content Marketing Stack - Practical Ecommerce

Build Your Content Marketing Stack - Practical Ecommerce | The MarTech Digest | Scoop.it
Content Research

Content Creation

Publication and Distribution

Content Optimization

Content Promotion

Measurement and Analysis
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CT for the corresponding tools to each category. And you thought just sitting down and writing a blog post was all that was necessary.

 

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18 SEO Tools for Content Marketers - Top Rank Blog

18 SEO Tools for Content Marketers - Top Rank Blog | The MarTech Digest | Scoop.it

marketingIO: One Source for All Marketing Technology Challenges. See our solutions.

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And tools for any SEO effort.

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35 Tools to Enhance Your Content Marketing Efforts (Infographic) - ClickZ

35 Tools to Enhance Your Content Marketing Efforts (Infographic) - ClickZ | The MarTech Digest | Scoop.it

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Marilyn Moran's curator insight, July 22, 2014 8:18 PM

I use quite a few of these tools and can personally vouch for them.

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Top 5 Content Discovery Tools For Marketers - Uberflip | #TheMarketingTechAlert

Top 5 Content Discovery Tools For Marketers - Uberflip | #TheMarketingTechAlert | The MarTech Digest | Scoop.it

Basic/ Digest...


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In terms of finances, it’s much cheaper to subsidize original content with curated content. You can save time and money by including both curated and original content in your marketing strategy. Curated content also adds value by providing a new perspective on a popular topic and diversifying your sources, plus it allows for more frequent updates, which can heighten engagement with fans and followers.

 

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Marteq's insight:

Another post supporting the use of curated content as a part of your content marketing strategy.

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