Oracle Marketing Cloud | The CMO Solution Guide for Building a Modern Marketing Organization | The MarTech Digest | Scoop.it
The urgency to transform marketing has never been higher. Pressure to deliver business results is mounting. Consumer technology adoption is accelerating changes in buying behavior and increasing the desire for personalized experiences. It’s time to transform how you use data, technology, and content to deliver more meaningful customer experiences at every touch point. Learn from 20 progressive CMOs and senior digital marketing executives about building more effective Modern Marketing teams.