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Scoop.it!
Search is poised to experience a late-stage renaissance as several shifts in the digital media landscape push marketers toward search advertising. 
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Scoop.it!
Paid search still represents the biggest share of digital marketing investment but Facebook social ad spend is growing at the faster rate... ____________________________________________________ ► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html (your privacy is protected).
Marteq's insight:
Consider B2B social advertising as the answer to "hitting where they ain't."
Liz Bates's curator insight,
May 11, 2015 11:42 AM
Very good at comparing data. If you are doing that this is great. If not, it's not very useful |
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Search Advertising Enters 2018 On The Cusp Of A Renaissance - Forrester
It's possible, but I tend to think that blind outbound efforts will continue to dissipate.
This news comes to you compliments of marketingIO.com. #MarTech #DigitalMarketing