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5 quick ways to decide between Facebook retargeting and Google remarketing - Smart Insights Digital Marketing Advice

5 quick ways to decide between Facebook retargeting and Google remarketing - Smart Insights Digital Marketing Advice | Daily Magazine | Scoop.it

How to make crucial decisions regarding your retargeting budget.

Decisions, decisions, decisions; it can be difficult making the right choice for you when considering to spend your remarketing budget with Facebook or Google. Where most PPC managers go wrong is the actual decision-making process. It is crucial understand what you should consider before making a decision.


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THE OFFICIAL ANDREASCY - DAILY NEWSLETTER

THE OFFICIAL ANDREASCY - DAILY NEWSLETTER | Daily Magazine | Scoop.it

There's a lot of exciting developments happening in the world of technology - don't fall behind. Sign up so we can keep in touch.

THE OFFICIAL ANDREASCY's insight:

The newsletter will boil it all down for you, providing only the most relevant information and sending it straight to your inbox. We also offer insightful tips, tricks and time-saving techniques with fresh and useful resources. 

 

Click here to sign up for it. See you on the inside! ;)

Jane Shamcey's curator insight, June 8, 2015 7:12 AM

The best way to keep on top of the latest tech information is to subscribe to our newsletter: http://swyy.co/EAqLdtE

Stephania Savva, Ph.D's curator insight, June 8, 2015 7:14 AM

Seek no further for reliable and up to date tech news from around the globe delivered right to your inbox. Also check their latest tweets: https://twitter.com/andreaschriscy

THE OFFICIAL ANDREASCY's comment, June 23, 2015 3:42 PM
Thanks guys!
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Google and Facebook Team Up to Open Source the Gear Behind Their Empires

Google and Facebook Team Up to Open Source the Gear Behind Their Empires | Daily Magazine | Scoop.it

Half a decade ago, Jonathan Heiliger compared the world of Internet data centers to Fight Club.

It was the spring of 2011, and the giants of the Internet—including Google, Amazon, and Microsoft—were erecting a new kind of data center. Their online empires had grown so large that they could no longer rely on typical hardware from the likes of Dell, HP, and IBM. They needed hardware that was cheaper, more streamlined, and more malleable. So, behind the scenes, they designed this hardware from scratch and had it manufactured through little-known companies in Asia.

This shadow hardware market was rarely discussed in public. Companies like Google saw their latest data center hardware as a competitive advantage best kept secret from rivals. But then Facebook tore off the veil. It open sourced its latest server and data center designs, freely sharing them with the world under the aegis of a new organization called the Open Compute Project. “It’s time to stop treating data center design like Fight Club and demystify the way these things are built,” said Heiliger, then the vice president of technical operations at Facebook. 

Google was the first company to rethink data center design for the modern age.

With the Open Compute Project, Facebook aimed to create a whole community of companies that would freely share their data center designs, hoping to accelerate the evolution of Internet hardware and, thanks to the economies of scale, drive down the cost of this hardware. That, among other things, boosts the Facebook bottom line. It worked—in a very big way. Microsoft soon shared its designs too. Companies like HP and Quanta began selling this new breed of streamlined gear. And businesses as diverse as Rackspace and Goldman Sachs used this hardware to expand their own massive online operations. Even Apple—that bastion of secrecy—eventually joined the project.

Two big holdouts remained: Google and Amazon. But today, that number dropped to one. At the annual Open Compute Summit in San Jose, California, Google announced that it too has joined the project. And it’s already working with Facebook on a new piece of open source hardware.


Via Philippe J DEWOST
THE OFFICIAL ANDREASCY's insight:

Open Compute has been transformative since day 1, and with Google finally joining, the number of missing elephants in the room has dramatically reduced.

What still puzzles me is the loud silence of European players in the field although we have a tremendous breed of companies and talent in that space. #HardwareIsNotDead

Aedanf Zane's curator insight, March 10, 2016 6:21 AM

Open Compute has been transformative since day 1, and with Google finally joining, the number of missing elephants in the room has dramatically reduced.

What still puzzles me is the loud silence of European players in the field although we have a tremendous breed of companies and talent in that space. #HardwareIsNotDead

Gerald Black's curator insight, March 10, 2016 9:27 AM

Open Compute has been transformative since day 1, and with Google finally joining, the number of missing elephants in the room has dramatically reduced.

What still puzzles me is the loud silence of European players in the field although we have a tremendous breed of companies and talent in that space. #HardwareIsNotDead

Agra hotal's curator insight, March 10, 2016 11:27 AM

Book Now Hotel with cheap rate near Tajmahal on http://www.hotelatagra.com

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Infographic: How To Rank For Your Name In Google (Hint: Use Social Media Sites)

Infographic: How To Rank For Your Name In Google (Hint: Use Social Media Sites) | Daily Magazine | Scoop.it

Want to rank better in Google? If you’re an individual, you could build your own site and hope it does well. But you might have more success by creating a page for yourself on a social media site like LinkedIn, Facebook or Twitter.

Stan Smith's comment, September 17, 2012 4:32 AM
I hope this works better for you than it does for me, but then you're probably not sharing your name with a former world champion tennis player, Converse's best selling shoe and a character from American Dad! Go get 'em!