The Social Media Times
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2014: The Numbers Behind Social Media [infographic]

2014: The Numbers Behind Social Media [infographic] | The Social Media Times | Scoop.it
Whether you use them for reaching potential customers, interact with people, or to generate content, Social Media is a power tool for businesses. Check out some of the most popular online networks and how much of an impact they each have.

Via Lauren Moss, Steven Krohn, Fang Feng
Charles Rein's curator insight, March 13, 2014 11:36 AM

Set it and Forget it, social media works

Graig Angarella's curator insight, March 24, 2014 1:14 AM

I found many of the statistics in this article to be very intriguing.  For starters, I did not realize that Twitter's follower base has now grown to over half that of Facebook's.  Furthermore, I had no idea that users spend close to the same amount of time on each site, because to me, Twitter is more of a place to simply post things, while Facebook is more of a place to browse.  Next, I was not surprised to hear that about 80% of Pinterest users are women, however, I was surprised when it stated that about half of the total number of users have children!  Last but not least, I personally have not heard much chatter about Google+, so it was surprising to find out that its follower count increases by about 33% each year!  All in all, it was a very interesting article to read through!

Daniel Vince's curator insight, March 24, 2014 2:30 PM

Another interesting infographic showing the potential and scale of social media.

Rescooped by robosheauk from Social Media Ground
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The Social Media Wars [INFOGRAPHIC]

The Social Media Wars [INFOGRAPHIC] | The Social Media Times | Scoop.it

Social media has become an essential part of our daily lives, but, with so many networks out there fighting for our attention which networks are we really using? Overall, 72% of adults over the age of 18 used a social network in 2012. Currently Facebook is still the most popular site with 62% of adult global Internet users actively logging in, with nearly half of these users active on Twitter too...


Via Lauren Moss, massimo facchinetti, Fang Feng
Greg Bonsib's curator insight, January 15, 2014 9:26 AM

Big changes from 2005 to 2012.  Betting on bigger shifts in future years...

Harkrisyati Kamil's curator insight, January 20, 2014 10:29 PM

Make sure that you understand the target audience and i dentify the social media they prefer. In Indonesia, the total internet user reach 23,% out of the total population and mostly are young people, 15-19 years old.Recently, we have seen the growth of Twitter users . This is an opportunity for librarians to  a good opportunity for librarian to reach more audience

Siri Anderson's curator insight, January 26, 2014 2:20 PM

I find it interesting to note parallels and contrasts between use of social networks in f2f environments and online environments.  In some instances the online version works better for those who flounder in person. In some cases people who love the real world interactions disparage the online ones. But for most of us, there seems to be a parallel in our patterns and style it would seem. Where should children "learn" how to do this, or is that lesson beside the point at this time?

 

Curated by robosheauk
Award-winning advertising junkie. Subtly charming zombie aficionado. Movie buff. Coffee scholar. Web Trailblazer #socialmedia #socialmarketing