Your new post is loading...
The cost of influence marketing tools have gone up but here are some influence research tools to determine who is pulling their weight on the web
...I was embarassed for this Fortune 500 company that equates Twitter followers with influence. That is so 2011.
Today we need more than that, right? Problem is, for cheapskates like me it’s getting harder and harder to find free tools to use. As influence marketing has gotten hotter, the prices have gone up on great platforms like Traakr and Appinions which don’t even offer free trials any more.
So here are a few work-arounds for people trying to get a handle on influence marketing on the cheap....
Always great social marketing advice from Mark Schaefer and recommended reading 9.5/10.
Influencers come in sectors with specific areas of interest. For example an influencer on female clothing may be a laggers in tourism destinations, but still be an influencer on additions to mobile phones. So select influencers intelligently and make sure their friends click onward!