Top Social Media Tools
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Top Social Media Tools
Quick toolbox for new social media tools, apps, tips, technology of interest to bloggers, content producers, storytellers, marketing & PR pros. Emphasis on practical not techhy, usable not confusable! ;-)
Curated by Jeff Domansky
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Rescooped by Jeff Domansky from Public Relations & Social Marketing Insight
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Mobile Social Tools, Tactics and Inspiration

Mobile Social Tools, Tactics and Inspiration | Top Social Media Tools | Scoop.it

Even knowing the above stats, it can be remarkably easy to underestimate the power our smartphones hold when it comes to marketing. I mean, I still work on a laptop for most of the day—maybe you do, too.

But beginning in early 2014, internet usage on mobile devices began to exceed desktop usage.

These days, more Google searches take place on mobile devices than on computers in 10 countries, including the U.S.  And Goldman Sachs has predicted that the number of people making purchases on smartphones and tablets will grow to nearly half of all e-commerce by 2018....

Jeff Domansky's insight:

Buffer shares a valuable blueprint for mobile marketing and why it matters.

Jeff Domansky's curator insight, September 28, 2015 4:31 PM

Buffer shares a valuable blueprint for mobile marketing and why it matters.

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Teenagers say goodbye to Facebook, adding street cred to WeChat

Teenagers say goodbye to Facebook, adding street cred to WeChat | Top Social Media Tools | Scoop.it

We’ve heard about how Facebook is losing its street cred and its teenage audience as more and more baby boomers (their parents) join the platform. Where are all the teenagers going to, then? The answer is WeChat.


Chinese messaging app WeChat is the fastest growing social app used by youths worldwide, according to a study by Global Web Index. The latest study was conducted based on the feedback from teenagers aged 16 to 19 globally, excluding China. WeChat saw a 1,021 percent increase in usage among youths between Q1 and Q3 2013. The second-fastest growing is Vine at a rate of 639 percent, followed by Flickr (254 percent)....

Jeff Domansky's curator insight, November 26, 2013 4:22 AM

Marketers, here's a trend to watch.

Ganapathi's curator insight, November 27, 2013 11:40 PM

Parents in & Kids out....generation after generation its happens every where....now its seems to be happening for FB...check out "WeChat" is getting better.....this is a Chinese app, supported by Chinese population....but still seems FB is loosing its "cool"....wait & watch.....any thoughts?

Ali Anani's curator insight, December 1, 2013 12:49 AM

Sometimes I wonder if Maslow pyramid of need should be revised to position social needs at a higher need level

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8 Brands Rocking Snapchat

8 Brands Rocking Snapchat | Top Social Media Tools | Scoop.it

These are the chattiest brands on Snapchat, demonstrating that time-sensitive images can actually be a strength in brand marketing.Mobile apps such as Twitter, Vine, Instagram and Snapchat are turning traditional media marketing upside down, challenging brands in increasingly new ways. Human interactions are key to brand loyalty and building a strong consumer base, and these mobile apps allow for two-way conversations.


Snapchat, which launched in the iTunes App Store in September 2011, is popular with a much younger demographic than some marketing execs are used to, but it takes little or no cost to interact with customers by way of snaps. Compare that to other pricey forms of old-school advertising, and that’s a major plus...

malek's curator insight, December 6, 2013 8:10 AM

Taco Bell in a great chat "Got That Fire". Going after younger generations.

Allison Emma Schizkoske's curator insight, December 6, 2013 1:51 PM

Snapchat is really big today, i myself use this app with my friends. This is a great way to get a message out among many people. The Snapchat app allows you to take a picture, write a short message and draw on it. You can then select how long this picture will be viewed for and send it to select friends. Snapchat has now added another feature called "Mys story" You can make a collage of pictures that will show on someones screen for up to 24 hours, after that the pictures are gone forever. This would be a great app to work with as a PR agent. 

Esteban Mejía Isch's curator insight, December 6, 2013 2:01 PM

Pubñicado manualmente en mi scoop futbol

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5 Mobile Marketing Tools to Reach Customers on the Go

5 Mobile Marketing Tools to Reach Customers on the Go | Top Social Media Tools | Scoop.it

If you're looking to up your mobile marketing strategy, check out these 5 vendors that can help.

Jeff Domansky's insight:

Tools reviewed include:  MailChimp for email; Red Stamp for custom mobile letterhead, tools; mobile loyalty program Swipely; business texting tool TextUs.Biz; and Facebook's Pages Manager app.

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