Social media is transforming the way brands market themselves online. Actually, it’s safe to say that social media has already changed things in a big way.
New platforms have emerged that continue to transform the way we communicate. These changes affect both how brands promote their message, and how their fans respond.
With these new platforms comes a handful of new tools to help social media marketers engage with audiences in creative ways, and to keep track of their efforts. To keep pace with the latest social media trends, it’s time to review and update that tool set, recognizing which tools we should keep, which we should discard and which new tools we can add to supercharge our social media efforts.
Here’s my shortlist of the top social media tools that every marketer should be using in 2016....
If you're not familiar with all of these social marketing tools, you should be.