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...there are other search engines out there, even if Google is pretty much the king, with ‘Google’ having becoming a commonly used verb- “I’ll Google it”. Of course there’s Yahoo!, Bing, Firefox, but a little bit of research has revealed many lesser known search engines. Here’s some of the most interesting ones, which are designed for specific purposes, such as increased privacy, safer searching, videos, maths and music.... 
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Lots of people like to add things like ♥✩♬♡►♪☺♫ to their tweets for fun, but did you know adding symbols can make your tweets shorter and easier to read too?
Or that there are over 109,000 symbols available? Or that the Wall Street Journal uses symbols to add bar charts to its tweets?
[Awesome tips for PR Twits - JD]
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5 Essential Twitter Search Operators To Find The Most Relevant Tweets...
To start digging into the never-ending stream of data that Twitter has to offer, start by familiarizing yourself with Twitter’s advanced search page. You can use the simple search form on Twitter.com to do a rudimentary search, but the advanced search is where all the juicy information hides.
Here are five operators you can use in your search to really get at the heart of what people are saying about your product, your company, or your competitors.
[REALLY useful for PR twits - JD]
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Zurich-based startup Kooaba is out to replace QR Codes with a mobile app called Shortcut, an updated of an app it formerly called Paperboy.
Why should marketers consider a shortcut to quick response codes? “We believe QR codes are belonging to an intermediate technology used for things it was never meant for," wrote Tom Desmet in a company blog post. "Despite the enormous media attention QR is getting, it still is not at a level where people are really using it.”...
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A very cool little hack to add a Pinterest tab to your Facebook Page.
With all the interest around Pinterest at the moment, you’re probably going to want to find out how to make the best use of this new platform and integrate it with your other social network activity. The good news is that I’ve just discovered a great way to easily add a tab onto your Facebook Page that will display your Pinterest activity....
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Learn how to create an editorial style guide that helps streamline your company's content creation efforts.
Content creation is central to your inbound marketing success, but as your volume of written content increases, inconsistencies are also bound to arise. Whether due to lack of clarity in your own head about the style with which you want to write, or disjointed communication across the content creators in your organization, failure to decide upon and document accepted editorial guidelinesis a recipe for inconsistent messaging and an incoherent brand experience....
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One of the first resources we created when starting Rabbit in early 2010 was a list of 20 free social media evaluation tools. Not measurement, evaluation. Tools that will give you some form of meaningful data that you can use in reports. And ones that don’t cost anything.
Fast forward almost two years and a lot of that list is out of date, with many of the originals no longer being around or having ‘upgraded’ to full paid for services. As a result, it’s time for a refresh.
This is by no means an extensive list, there are other tools around in addition to these, but even a few of them together will provide you with meaningful intelligence. The 20 are as follows...
[Thanks to Dirk Singer for this excellent resource - JD]
David Lusion's curator insight,
August 15, 2013 1:36 AM
If we're talking about evaluation of entertainment well.. this is a very good place to start with evaluating our mediums!
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Vimeo today announced that the video sharing site has undergone a major revamp.
The blog entry that announced the revamp revealed that the work had been ongoing for the past year, and that staff “tore Vimeo down, thought hard about every aspect of it, and created the new Vimeo from scratch.”
There are dozens of new features on Vimeo, but the main changes were made in order to make the site faster and easier, with the focus being on the videos uploaded by users, while taking users’ feedback into account when creating the new features....
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There's lots of places you can go to find social media monitoring tools. A lot of them cost bucks $$$. Here's a list of 10 that are free.
Try them out and see what works for you....
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Ah analytics, I love them. I take all numbers with a grain of salt but it is nice to see if your efforts are paying off and what things people share or inspire a click. For example, a recent popular tweet, based on number of clicks, was a tweet about Klout with 177 clicks – clearly my followers are interested in Klout.
Some tools allow you to see who has unfollowed you and who your new followers are or even help you find new people to follow. I also find it nice to know who my biggest retweeters or mentioners were for the week and acknowledge them. I am glad I picked this question, because I have some seriously smart friends answering and they had a few surprises for me....
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“Tech is really mainstream,” said TJ Snyder, partner at The OutCast Agency, during a conversation with us this week. “Tech is now part of every story.”
From HP to Facebook to Apple, the doings at tech and digital companies is filling up the news cycle. We spoke with Snyder to get a sense of how this is impacting the tech PR sector. On top of his list of tips and trends is finding a way to stand out now that the news is overflowing with tech items.
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Newswhip, a site that tracks what news stories the world is talking about, has published a new infographic showing which are the most viral news sources on Twitter and Facebook. The BBC is tops on Twitter and The Huffington Post on Facebook....
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I've been tinkering of late with several tools for PR pros, and thought I'd share my observations....
[Peter Himler shares several new cool tools for PR pros - JD]
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What are today’s most popular social media tools? I proposed a short list on the Social Journalism Educators group on Facebook: Twitter, Tumblr, Pinterest, Storify, Instagram, YouTube, WordPress.
You’ll note (if you roll over and read the tooltip) that none of the links above go to the home page for that tool — instead, I have linked to useful articles that can help us understand how journalists use (or can use) each one of these particular tools.
Then others in the Facebook group recommended the following sites and tools...
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If you are a standard CoTweet user, you have probably heard that on February 15, 2012, ExactTarget will be replacing the free service CoTweet ...
Below you’ll find a comparison of features and functionality across SocialEngage and other popular social media management tools in the interest of deciding which alternative is best for standard CoTweet users. The factors considered in this comparison include the ability to pre schedule posts, view messages and replies, as well as multiple user and team members support, and of course, pricing....
[Really valuable analysis - JD]
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Robin Good: If you are curating a specific topic you may find yourself often wading through tons of useless content and wondering where you can find some good stuff. One option is to start using some good news discovery tools which can greatly help you filter out some of the useless spammy content that fills in most unfiltered searches and feed streams. Here is my mindmap on news discovery tools which can help you in finding your best crop of interesting stories on the specific topic you are interested in. It contains over 30 news discovery tools and services all with a direct link. Direct map link: http://bit.ly/bestnewsdiscoverytools (Thanks also to Beth Kanter for featuring me and this list in her recent live presentation in NY - find out more in her curated report here: http://storify.com/kanter/what-can-nonprofits-learn-about-content-curation-f ) Via Robin Good
Beth Kanter's comment,
February 10, 2012 11:40 AM
Thanks again for skyping into the conference, doing the video, and creating the map! I learned a lot and so did the 300 ngos in the room. And, I've been slowly playing with the tools on this list and now really adore trap.it!
's comment February 16, 2012 3:19 PM
Xydo is still a discovery engine, but is now focused on discovering content for email marketers. The rest of the list seems to be more focused on general purpose news discovery.
From their new home page: "Easily find white-hot content that’s relevant to your business and customers." Quickly create beautiful, white-labeled emails optimized for web, email, and mobile. Track every action: opens, clicks, shares, etc. — down to an individual subscriber."
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As the web becomes more and more inundated with blogs, videos, tweets, status updates, news, articles, and countless other forms of content, information (30+ Cool Content Curation Tools for Personal & Professional Use Via Carmen, G Social Media, Jeff Domansky
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21st century public relations pros don't need expensive equipment to create quality photos & videos. Six iPhone accessories to do just that.
Being a non-expert at much of this stuff, I recently got a bee in my bonnet about finding a way to build my own, iPhone-ready DIY photo/video studio, that would let me take/create not great, but good enough visual/multimedia content (Project 366 is proving to be great testing ground for this).
After a month or so of trial and error, finally all the pieces have fallen into place. And I did this on less than $200 (excluding taxes and shipping). Here’s how you can too, with six terrific iPhone accessories that will give you a mobile [sic], “good enough” photo/video studio....
[Great tips if you own an iPhone - JD]
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If you’re like a lot of startups or small businesses, the typical price for creating a professional explainer video just isn’t in the budget.
But don’t let that get you down. I’m here to give you a few insider tips on how you can create your own explainer video in a few weeks on a budget of $100 or less....
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If you have the impression that 2011 was particularly rich in news, it's not just you. According to CNN's MD Tony Maddox, this was "the most demanding year we can remember." This busy year was not only about news itself, but also media apps, which have undergone significant transformations over the last months....
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Flipboard CEO Mike McCue is on stage at Techcrunch Disrupt conference right now and he is saying some interesting things about the future of the web and the iPad.
“The web will feel a lot different in 5 years. It will feel a lot like print and be monetized differently than it is currently.”...
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