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The Digital Rocking Chair's insight:
Jeff Gomez: "What Hollywood is learning from the blockbuster that stars a sitcom second banana, a pro wrestler, a walking tree and a talking raccoon" ... 
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![Constructing Your Own Storyworld that Unites and Integrates Others: Jeff Gomez [ #story12 ] | Transmedia: Storytelling for the Digital Age | Scoop.it](https://img.scoop.it/h-lukbbbWcTW6xoU2M5Mszl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Kathy Hansen: 'When Jeff Gomez, arguably the best-known figure in transmedia storytelling, talks about creating storyworlds — he is, on one level, talking about “properties,”'...
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![Creating blockbuster worlds: an interview with Jeff Gomez [#transmedia] | Transmedia: Storytelling for the Digital Age | Scoop.it](https://img.scoop.it/E14F3VCX1f753_oaaux7CTl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
With media becoming pervasive and every one of us capable of making some degree of noise, how do you cut through a 'chaotic storm of omni-casting for many' to reach your target audience?
The Digital Rocking Chair's insight:
Jeff Gomez is always very generous with his expertise and this week he agreed to answer some questions on how smaller content producers can utilise transmedia storytelling techniques in their own work.
Alex Alexander's curator insight,
June 26, 2013 12:21 AM
"Interesting take on sub categories of Transmedia. Popularised by Jenkins Transmedia 202: further Reflections, paper; Transmedia Activism and Transmedia Branding are now becoming organic extensions of Transmedia Storytelling. Looking forward to seeing Jeff in NZ" |
It's the #1 movie of the summer, and Guardians is shockingly on track to become the #1 superhero movie of the year, beating out Spider-Man 2, X-Men: Days of Futurepast, and even Disney Marvel’s own Captain America: The Winter Soldier.
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