Storytelling techniques are a major part of getting people to hear about your brand and learn about your brand’s story. Here are 15.
Via Ariana Amorim, Lynnette Van Dyke
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malek's curator insight,
September 17, 2013 7:55 PM
Call it nostalgia, but the 1984 Apple commercial looks more inspiring every time I watch it!!
José Antônio Carlos - O Professor Pepe's curator insight,
September 18, 2013 3:22 PM
Mais uma ótima postagem da Karen Dietz sobre a importância da contação de histórias na construção e valorização das marcas. Não deixem de ler.
Moya Sayer-Jones's curator insight,
September 19, 2013 6:37 PM
If you are trying to persuade your company to go with a story approach, it's always great to have some big guns to back you up. Save this for when you are doing your persuading to the unconverted. :-) |