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Knowing These Mobile Screens Will Make Your Tiny Screen Designs Rock via Tubikstudio 

Knowing These Mobile Screens Will Make Your Tiny Screen Designs Rock via Tubikstudio  | Must Design | Scoop.it
From tubikstudio.com - June 29, 2017 3:23 PM

Rock Mobile Or It Rocks You

You want to be on the right side of the "mobile" revolution, but where is that exactly. This post shares critical information about screen size that will help your mobile design rock! 

Martin (Marty) Smith's insight:

Mobile design is more than small - it is confusingly so. This post shares the 15 mobile screen types and how to design for them. Can you afford NOT TO KNOW that? Answer: No :). Martin 

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Reaching Millennials - Mobile Marketing Trends You Need To Know To via Smashing Magazine 

Reaching Millennials - Mobile Marketing Trends You Need To Know To via Smashing Magazine  | Must Design | Scoop.it
From www.smashingmagazine.com - June 27, 2017 9:28 AM

Mobile Marketing Tips
This is a MUST READ post if you're a marketer trying to understand how mobile is changing...well everything. Shorter, sharper, and seamless is our quick summary. Shorter and more VIDEO-centric because who reads anymore. 

Sharper because the phone is flatter, less able to share nuance and variations. Simplify, simplify and simplify some more is a good way to think about "mobile first" re-design. 

Finally, the opening point about how mobile and LIFE merge for millennials is worth reading several times. A life that isn't on a millennials smartphone has no validation. It simply doesn't exist. 

Martin (Marty) Smith's insight:

The key to reaching millennials and everyone else these days is that smooth, beautiful device in your hand. Smartphones rule and here are a few mobile trends you need to know. 

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10 best graphic design tools for June

10 best graphic design tools for June | Must Design | Scoop.it
From www.creativebloq.com - June 24, 2017 8:54 AM

Graphic Design Tools

We're not sure graphic design tools have a season, but we like many of the tools suggested in the "Best Graphic Design Tools for June" Post we shared on Must Design on Flipboard: https://flipboard.com/@curagami/must-design-me64h178y 

Martin (Marty) Smith's insight:

Cool graphic design tools via Flipboarf

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Martins Tiny House Diary - June 21st Metal Roof Rehab via Curagami 

Martins Tiny House Diary - June 21st Metal Roof Rehab via Curagami  | Must Design | Scoop.it
From www.curagami.com - June 22, 2017 7:47 AM

Tiny House Diary 

Yesterday was metal roof day. I've always wanted a metal roof and that desire stretches back across long forgotten southern gothic roots. My family is from the south despite my upbringing in preppie Connecticut. 

If you have a metal roof share your experiences and I'll incorporate into my growing Tiny House Diary on Curagami: http://www.curagami.com/martins-tiny-house/ 

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Content Marketing & Web Design Lessons from HBO's Westworld

Content Marketing & Web Design Lessons from HBO's Westworld | Must Design | Scoop.it
From www.curagami.com - October 11, 2016 7:57 AM

Web Design Lessons from Westworld

This Curagami post shares Five Content Marketing Lessons from HBO's Westworld such as:

  • Show Don't Tell
  • Tease Never Bore
  • Beauty is half the Battle
  • Believe and MOVE
  • Create Another Loop


http://www.curagami.com/content-marketing-five-lessons-from-hbo-westworld/ 

Lessons don't end there. HBO's Westworld uses design in ways web developers and designers should steal including: 

  • Design should speak to and deepen your story lines
  • There is not half measures in design, all in or nothing
  • Create space around your designs, don't overwhelm
  • A few little things done very well often work better than many things done poorly

 

Design & Web Stories

Websites must tell stories, stories consistent with and supporting brands represented. Look at the examples in our YouTube video (https://youtu.be/IC4KHAIZKWM ) and particularly REI.com for ways to blend your brand's message and site design. 

No Half Measures

You either believe in your designs, copy, website and brand or you don't. There are no half measures online. Half measures are like fear. Visitors can smell fear and know when they are being manipulated. Every webpage is s statement and you either believe in what you are doing or you don't. See the Red Bull example in the video for the impact BELIEF can have on marketing and movement creation. 

Space
Great Designs need SPACE to breathe. White space may be the most important part of web design few think about. In our rush to crowd everything in we violate HBO's brilliant use of space, time and an unhurried process. HBO isn't trying to overwhelm or flood us into submission.

 

HBO would rather create one incomplete thread after another and leave them and us hanging. Space is confidence. When you're confident in your product, brand or site you do what you believe and learn from every interaction. When you keep throwing things at customers hoping they will comply, they never do btw, your marketing looks chaotic and confusing. Confused customers do many things buying and advocating are rarely among them. 

Brilliant Little Things
Have you noticed how DARK the Westworld lab is? If you're wondering why Westworld's titles are so amazing look no further than the dark lab. Creating the CGI needed to have a cool lab is expensive. Better to create a great title sequence and leave the lab a little seedy and rundown since doing so saves money and helps the plot. 

Websites can't look "seedy" so much these days, but they can do a few things brilliantly and let the credit spread. When asked how teams I've managed made over $30M in online sales I often explain it was what we DIDN'T do that mattered most. 

The list of things we needed to do was always infinite, so we were strict in the very few things we did and could do. HBO proves the point. Spending millions on the lab would rob the show of it's seedy underbelly. Better to create a great title sequence with a few brilliant pieces like the robot dipper and the "world overview" than try and do it all. 

Find our Content Marketing tips from Westworld on Curagami:

 

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Building Online Community 1, 2, 3 - Curagami

Building Online Community 1, 2, 3 - Curagami | Must Design | Scoop.it
From www.curagami.com - June 7, 2016 3:13 PM

Building Online Community

This Curagami post shares the 3 easy steps to building online community. This is not to imply building online community is easy since it is not. Winning hearts, minds and loyalty online isn't easy, but the steps you need to take are known and get easier as you practice, practice and practice failing in public more and more. 

 

* Ask for Help

* Gamify

* Fail in Public

 

Rinse and Repeat. When in doubt go back to step #1. 

 

http://www.curagami.com/building-online-community-1-2-3/ 

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New Chinese Art ROCKS - Curagami

New Chinese Art ROCKS - Curagami | Must Design | Scoop.it
From www.curagami.com - May 27, 2016 9:04 PM

Contemporary Chinese Art Rocks

We love Artsy.net. We use the app on our iPad. If there is an easier way to find great art from around the world we don't know it. About three years ago we began to see STRONG painting from China. 

That vision is now a full-blown trend with contemporary Chinese artists creating the best art and paintings in the world today. Wis we'd bought some then :). Marty 

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Foodies - Great WP Theme Needed...Know One? Use Any of These? Please Share via @numbusthemes 

Foodies - Great WP Theme Needed...Know One? Use Any of These? Please Share via @numbusthemes  | Must Design | Scoop.it
From www.nimbusthemes.com - May 18, 2016 12:02 PM

Great Foodie Theme Needed
I can see the problem already. Working with the Peaceful River Farm team is going to mean I'm HUNGRY all the time (lol). If you know a great Foodie Theme or have used any of the Numbus Themes mentioned in the linked post please let me know. 

martin(at)Curagami.com THANKS M 

Martin (Marty) Smith's insight:

Need help finding a great foodie WP theme and not weighing 500 pounds :). Marty 

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3 Great Apps to Help You Add Subtitles to Videos  - via @medkh9

3 Great Apps to Help You Add Subtitles to Videos  - via @medkh9 | Must Design | Scoop.it
From www.educatorstechnology.com - April 15, 2016 9:14 AM

Via Tom D'Amico (@TDOttawa)
Martin (Marty) Smith's insight:

We are all videographers now whether we realize it or not.

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Tao of Marty: Web Marketing Secrets

Tao of Marty: Web Marketing Secrets | Must Design | Scoop.it
From www.curagami.com - April 7, 2016 9:21 PM
The Tao of Marty summarizes the OVER (gain) versus UNDER (loss) philosophy we used to make over $30M in online sales with hundreds of thousands of orders.
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75 Content Marketing Tools You Can’t Live Without & Scenttrail Comments 

75 Content Marketing Tools You Can’t Live Without & Scenttrail Comments  | Must Design | Scoop.it
From www.quicksprout.com - March 19, 2016 1:14 PM

Must Have Content Marketing Tools
We thought we would add out 2 cents on tools we know, use and love:

Quora
Agree, if you can't create a "knowledge base" or Q&A engine on your site use Quora until you can. Q&A content is beyond important that is why we are answering a marketing question a day on Quora (https://www.quora.com/profile/Martin-Smith-153 )

Reddit
We can't figure Reddit out. If you have, please write and tell us the secret. As an outsider Reddit isn't weloming or friendly. Make a mistake and they yell at you and all you do at first is make mistakes. We have had content shared there and it does blow up, but finding ways to play within the rules have left us out of Reddit so far. 

Inbound.org
New to us and sounds cool. We will join today. 

Alltop
Wouldn't be on our list. Too much work, too little reward. 

Buffer
We don't use it anymore preferring to be live at all times on social media. Is that decision hurting our traffic? Maybe, but "being present matters. 

Hootsuite
We use TweetDeck (purchased by Twitter and so closer to Twitter's APIs now). 

SlideShare
We prefer Haiku Deck, but SS still gives great SEO. Wish they would make their profile template look better (looks like a train wreck now and no way to fix I know of short of hiring a programmer). 

PRWeb
Yeah, Yeah...wouldn't have been on our TOP list. Who reads press releases anymore if they aren't related to you? Answer: NO ONE. 

BuzzStream
We prefer BuzzSumo

Analytics
We use GA (who doesn't), SpyFu and Moz

Dasheroo
Sounds interesting will report back.

SimpleReach
We used to prefer Topsy but don't what has happened to them so may take another look at this if we get obsessed about our social content reach again. No analytics tool does a great job reporting the multi-layered nature of social media marketing. 

Simply Measured
Okay, you had us at "more to socila media than publishing", so we will check out and report back

Zuum
We prefer SpyFu

Traackr
Now THIS looks worthy and cool. Finding influencers is a bear, anything that makes that nasty task easier we are interested in trying. 

Klout
Use it, like it and wish it did more. 

Storify
Used it but prefer Medium now

Visual.ly
Used it, liked it but fell off and not sure why. Infographics are KEY and this is one of the better tools to make, share and discover infographics. 

Uberflip
Don't know, but will check out.

Canva
Waste of time. 

Pardot
Cheaper Marketo now owned by Sales Force. Cheaper doesn't mean affordable if you aren't enterp;rise level. 

Marketo
Have used this inboud tool and prefer it to Hubspot or Pardot or Eloqua

 

Salesforce
Have used it but very much an "enterprise" beast of a CRM

Optimizely
Used it, liked it and recommend it for A/B testing

Zapier
Trying to figure out this feed master tool now. Feeds are in all of our future so finding out how to use Zapier can pay many dividends 

Basecamp
Used it, liked it and good value for money if you need project management support (and you only need that if you have too many planes up in the air at any one time)

HARO
Help A Reporter Out = great idea and I've used it, but boy they will be spamming your ass to death

Email Marketing
We prefer the dinosaur (Bronto), but many of our SMBs don't need that nuclear weapon yet so Mail Chimp or Constant Contact will do (and that is the order we would recommend with Mail Chimp about half better than CC). 

 

Wordpress
We are leaving Wordpress because it has gotten too complex for what we need it for (simple blogging). 

Yoast
If you use WP you need Yoast for SEO and because it makes complex WP things easier to understand 

Google Keyword Planner
YES YES and YES you should be using this tool whether you use Adwords or not since it provides reads on search volume by keywords. 

Feedly
Saved one of our favorite "future of publishing" and content curation tools to the last one. YES you should master Feedly and Zapier since you must process more content than you are doing now and you need to find ways to automate as much as possible.
Curagami (us) on Feedly:
http://www.feedly.com/curagami/

 

WAIT, There's More
If we didn't weigh in it is because we don't know and don't care about some of the goofy tools on this list. How a list so exhaustive could have forgotten these content marketing tools tells us whoever created it isn't as DEEP in content marketing as our friends and us:

Paper.li
Best community builder for least amount of effort ont he planet. 
Our Paper.li
http://paper.li/ScentTrail/1316928951 

Scoop.it
Best community builder for more effort on the planet. Best place to test content before you blog about it too. 
Me on Scoop.it
@Martin (Marty) Smith 

Medium
Best storytelling tool on the planet and strong community of smart curators and writers. 
Curagmai on Medium
https://medium.com/@Curagami 


Haiku Deck
Not as good at SEO as SlideShare, but much better tool with their Creative Commons overlay and TED-like way of insuring you don't kill your audience with PowerPoint. 

https://www.haikudeck.com/presentations/Martin.Smith 

 

Flipboard
We lost Flipboard for a bit, but now that streams are coming back we powered it back up and have liked the experience:
https://flipboard.com/@curagami/curagami-ros0t46qy 

 

Tumblr
Same with Tumblr. We lost it there for a bit, but the visual marketing nature of this tool and the ease of use once you are used to the strange UI makes Tumblr a must add. 

http://curagami.tumblr.com/ 

 

Be
Behance may be a "portfolio" manager technically, but it is a great place to tell visual stories. We are using it to help script our videos. 
https://www.behance.net/martinsellingzoef5bd 


Photoshop
Hello, you are going to need to put some time in with the world's most advanced photo editing software unless you do everything by phone and we don't suggest that since the phone is hard to resize to fit social networks preferred sizes.

Illustrator
We are still babes in the woods on Illustratrator, but there are times when vectors win and we are always confused and have to attempt to pick our way through (to little success). 

Agile by WTE.net
We are moving from Wordpress to our friend Eric's "Agile" content marketing platform because....well read our reasons for leaving Wordpress on Curagami. 

We could go on with tools like Vine and Snapchat, but you get the idea. Even at 75 tools the their list is not exhaustive. It does have a lot of thigns we've never heard of and don't care about, a few things we will check out and many tools we've used. 

If you are new to content marketing DON'T READ that post (lol). You need a blogging platform (and blogger would do to start and it is very easy), the "usual suspects" in social networks (Facebook, Twitter, Gplus) and a good community where you can learn (so Scoop.it, Medium, Stack Overflow or something you've found). 

Why learn to play golf with 75 clubs? You need a putter (blogging), a driver (Twitter), a few irons (GPlus, Facebook) and a sandwedge (community where you can learn). Other than that you are wasting time...at least at first. 

Good luck, Marty 

 

 

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Content Marketing the Broad Museum - Curagami

Content Marketing the Broad Museum - Curagami | Must Design | Scoop.it
From www.curagami.com - March 14, 2016 8:30 AM
Content Marketing the Broad Museum
Content Marketing the Broad Museum is a Tour de Force lesson in how to create arresting content, content that tells stories visually and slows readers to a different pace. We didn’t know about the Broad museum, a museum four years in construction. The results of tose...Read More
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How Designers Can Get More Comfortable with Data - HOW Design

How Designers Can Get More Comfortable with Data - HOW Design | Must Design | Scoop.it
From www.howdesign.com - March 7, 2016 9:12 PM
Lisa Woods of argodesign explains the role data science plays in product design 6 data-driven design tips.
Martin (Marty) Smith's insight:

Great tips here for anyone wanting to get comfortable with data. 

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Ricard Lloria's curator insight, March 9, 2016 1:20 AM

Great tips here for anyone wanting to get comfortable with data. 
Diana Ries Sheldon's curator insight, March 9, 2016 12:14 PM

Great tips here for anyone wanting to get comfortable with data. 
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Colors, Shapes, Minimalism - 9 Graphic Design Trends You Need To Know  

Colors, Shapes, Minimalism - 9 Graphic Design Trends You Need To Know   | Must Design | Scoop.it
From webdesignledger.com - June 28, 2017 8:50 AM

Nine Graphic Design Trends
This post shares nine graphic design trends including:

 

* Move to Bright Colors

* Color Transitions

* Patterns and Geometry 

 

Read about the other trends on this Web Design Ledger post: https://webdesignledger.com/9-graphic-design-trends-need-aware-2017/?_tmc=Ef7mhzj4NfxCTVDKZ0E0ah3VKpYeh2R183X9wdgYBbk 


Via Ana Cristina Pratas
Martin (Marty) Smith's insight:

Agree and disagree with some of these trends. The bright colors trend seems obvious, but not when you factor in mobile first. Mobile doesn't handle gradients well thus the great flattening of images into more traditional "web safe" colors. Mobile requires simplification across the board images included. 

That is NOT to say arresting images don't matter. Arresting images matter more than every since your content must cut through a mountain of clutter. If you're using standard stock cut luck with that "cutting through the clutter" thing. 

Better to find arresting images like the one that got my attention long enough to read and scoop this post :). Marty 

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Custom Logo Design Services's curator insight, September 28, 2017 9:04 AM

Marking basically, implies the way the organization logo and hues have been utilized to depict its picture to the outside world. It engraves the item you offer in the psyches of would be clients. It really implies that when one sees these specific hues and outline logo, the principal thing is to recall your image administrations and items. Letterhead Design Services
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The Rise of Artificial Intelligence: How AI Changes UX Design | Creative Cloud blog by Adobe

The Rise of Artificial Intelligence: How AI Changes UX Design | Creative Cloud blog by Adobe | Must Design | Scoop.it
From blogs.adobe.com - June 26, 2017 9:13 AM

AI & UX and UI

Mobile isn't everything it is the only thing at least as far as data architecture and design goes. The "mobile first" movement didn't go nearly far enough. 

Mobile first means thinking about and changing how we think about User Interface design. As we're thinking about design we need to layer artificial intelligence (AI) in too. 

AI impacts the sentient nature of the conversation between customers, websites and robots. Robots not of the Skynet variety but crawlers determined to understand, share, and search. 

Martin (Marty) Smith's insight:

Mobile first isn't everything it is the only thing. This Adobe post provides an intelligent look into how AI will impact web design, user experience, and the customer journey. 

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Martins Tiny House Diary - The Bathroom Vanity Validity via Curagami 

Martins Tiny House Diary - The Bathroom Vanity Validity via Curagami  | Must Design | Scoop.it
From www.curagami.com - June 23, 2017 12:57 PM

Tiny House Diary - Bathroom Vanity

Building a low volatile organic compounds house is HARD. 

Formaldehyde is one of the most volatile compounds and building component companies LOVE IT (probably for cost reasons). When you see "medium density fiberboard" think formaldehyde. 

This Tiny House Diary post on Curagami shares the MDF mistake I almost made, how easy it is to make such a mistake, and who wood rocks. Our research shows another astonishing thing - low volatile organic compound (VOC) building costs about the same as toxic building. 

If costs are a push then we build toxic homes because it is easier, cheaper and what builders know. Time to learn NEW lessons, build "green" and make homes that don't cause cancer in lab mice or humans. Read more about how I almost made a big mistake given the small one-room size of my tiny house in the Bathroom Vanity Validity http://www.curagami.com/martins-tiny-house/ 

PS. Find two great construction and kitchen cabinet resources linked in the post. 
Martin (Marty) Smith's insight:

Today I wrestled with the bathroom. Monday I have a meeting with THD in Efland, North Carolina to wrestle with it some more. I'll document with another Martin's Tiny House Diary entry. 

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15+ Japanese Designs That Have Outdone the Rest of the World

15+ Japanese Designs That Have Outdone the Rest of the World | Must Design | Scoop.it
From mymodernmet.com - June 21, 2017 12:22 PM

Best of Japanese Design
Turns out the best of Japanese design is pretty good. These 15 examples cross the thin line between design, art and commerce and so so with a grace and beauty you'd expect from Japanese design. I'm building a "tiny house" based on Japanese design so I love it. 

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Headphones Game Icons Contest via @99Designs - Last Day

Headphones Game Icons Contest via @99Designs - Last Day | Must Design | Scoop.it
From en.99designs.fr - June 30, 2016 10:51 AM

Headphones Icons Design Contest
Today is the last day to enter our Headphones Game Icons Design contest on 99Designs. We've guaranteed the prize and the winner will be asked to create many more icons, so sharpen up your Illustrator and enter our contest today! 

http://bit.ly/Curagami_headphones_icon-contest 

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Best Web Design Job in World - Hiring Now @moon_audio via Curagami

Best Web Design Job in World - Hiring Now @moon_audio via Curagami | Must Design | Scoop.it
From www.curagami.com - June 6, 2016 12:18 PM

Best Web Design Job - Hiring Now
Best Web Design Job in the World is about Moon-Audio.com search for a new front end web designer, a rare event & possibly best web design job in the world for reasons we share in this Curgami post: 

http://www.curagami.com/best-web-design-job/ 

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The 21 Best Video Examples of Visual Content Marketing

The 21 Best Video Examples of Visual Content Marketing | Must Design | Scoop.it
From librisblog.photoshelter.com - May 25, 2016 11:38 AM
Marketers are buzzing about the importance of visual content, and video's importance is climbing the charts. Check out the ultimate list of 21 videos to inspire
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Museum Roundup Spring 2016 - Curagami

Museum Roundup Spring 2016 - Curagami | Must Design | Scoop.it
From www.curagami.com - April 16, 2016 2:15 PM

Museums & Art As Web Dev Inspiration
We use art and museums to inspire our web development, so once a quarter we summarize what we want to see in American museums.

Spring is tough in the art world. In NYC everyone is about to depart for the beaches leaving the town to the tourists, and LA is already HOT and crowded. Most spring art exhibitions reflect the art world's holding pattern. 

We did find two NOT TO MISS shows. The International Pop exhibit n Philly closes in 5 weeks. Head to the cityof brotherly love if you can. 

The Kerry Marshall Masterful painting exhibition opens at the MCA in Chicago next week. Marshall is an African American artist who is BLOWING UP and rightly so as his paintings are indeed masterful. 

We included a link to our Scenttrail Art & Music Flipbook and will talk more about that later. 

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BruceClay - SEO Silos - how to build a website silo architecture

BruceClay - SEO Silos - how to build a website silo architecture | Must Design | Scoop.it
From www.bruceclay.com - April 13, 2016 12:45 PM
How to Silo a website by the original inventors of Siloing - silo architecture and theme building through directory and virtual silos.
Martin (Marty) Smith's insight:

I took Bruce's SEO class in Mill Valley, CA years ago. His conversation about siloing was fascinating and felt right. Now I'm working on siloing and it continues to feel RIGHT though HARD (lol). Given and perhaps especially because of the SEO changes siloing feels even more "right" than ever. 

If you've "siloed" a site please share tips and ideas and we will do the same on Curagami.com 

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Don't Add This Image To Your Website - Learn Why

Don't Add This Image To Your Website - Learn Why | Must Design | Scoop.it
From graphicdesign.stackexchange.com - March 29, 2016 12:02 PM

Web Design Tips - Image FIles
The questions we ask are often wrong on their face. In this case a website owner was asking how best to put the detailed image of rug, pillows and sofa on their website. The answer is they shouldn't. 

The detailis so HEAVY it will need a jpeg or compressed file to look good and NOT slow down page load times. The text on the right is the real problem. When you use jpegs text looks horrible because the compression makes everything fuzzy. 

The human eye doesn't notice fuzzy in the rug and pillows, but in things we're trying to read fuzzy sucks. That is why this image shouldn't be loaded to any website. An image of the rug, pillows and sofa can be loaded as a jpeg and the text should be written in with a Cascading Style Sheet (CSS). 

CSS will write the text into the html and so be readable. At this point designing with CSS is so common anyone asking for money to design a website should be able to create a layer with the text in it. The little point might be a tad tricky, but not so tricky most designers shouldn't be able to handle it. 

The serif font is a whole other issue (lol), but the answer to how to put this image up is already wrong. This image shouldn't go up to the web as we explain on Stack Exchange.  

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Personal Profiles Done Right - Curagami

Personal Profiles Done Right - Curagami | Must Design | Scoop.it
From www.curagami.com - March 16, 2016 8:53 AM

Personal Profiles Done Right shares how close Forbes is to having the perfect key to building online community - a great personal profile. You need one too so steal this from Forbes. Be sure to improve the biggest bummer though (explained on Curagami.com). 

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Social Conversations You Must Have - Curagami

Social Conversations You Must Have - Curagami | Must Design | Scoop.it
From www.curagami.com - March 11, 2016 3:59 PM

Why We Added Behance, Dribble & Tumblr Today
Social Conversations You Must Have shares why you can NEVER not be part of a relevant online conversation & why we added Behance, Dribble and Tumblr today.

Curagmai on Tumblr
http://curagami.tumblr.com/ 

Curagami on Behance
https://www.behance.net/martinsellingzoef5bd 

Curagami on Dribble
https://dribbble.com/Curagami 

Curagami on Instagram
https://www.instagram.com/curagami/ 

Our post discusses the "overwhelming" feeling trying to manage 10 or more social nets can create while gently reminding ourselves that everything is overwhelming until it isn't. Get in there and dribble, Instagram and Behance while you are Tumblr-ing away. 

 

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